MINISO is continuously exploring the application of sustainable materials in its products to reduce resource consumption and environmental impact while promoting green consumption.
In the digital accessories sector, we have launched an ecofriendly data cable, incorporating natural plant fibers (such as straw powder) into its TPE coating as a degradable material. This innovative technology significantly enhances the environmental attributes of the data cables, extending their product lifespan while markedly reducing the potential environmental impact of the materials used.
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