Society
Society
We strive to make life more enjoyable through our quality products and services. We continue to offer consumers products that are “Appealing, Playful, and Useful”, collaborate with partners to build a responsible supply chain, and actively engage in public welfare and charity to convey love and positive energy.
MINISO Penpen2PENPEN Charity Program
The Penguin MINI Pen is MINISO's overseas image ambassador.
 
We have initiated a charity activity of joining Andean Tree Donation Program by purchasing Penguin MINI Pen plush toys. In the Andean Tree Donation Program, the aggregate amount of donated trees has exceeded 100,000.
 
We also initiated "Penpen 2 PENPEN" charity activity and brought our warmheartedness to children in need, spreading cares and core value of happiness from our brand. By launching the theme song "Penpen 2 PENPEN", we initiated an online dancing challenge activity at Tik Tok to gain more online exposure and meanwhile created delicate decoration in offline stores to attract more customers to join our stationaries donation activity. We will donate new stationaries and foods along with each of a pen donated by our customers.

“Penpen2PENPEN Charity Program”
 
The tagged topic #penpen2PENPEN has received over 30 million views on Tik Tok and our offline activity also enjoyed great popularity. In this charity activity, we had donated multiple batches of stationaries, sporting goods and other daily necessities to children's charities in many countries, including the U.S., Indonesia, India, Malaysia, Thailand and Vietnam.


Gift Distribution
分享
Privacy Policy | Copyright © 2024 MINISO CO.LTD粤ICP备2021004007号.
Powered by vancheer